The robot "down" has set off a wave of automation in China's factories

In contrast to the large number of newcomers that have sprung up in the past two years, there are several “Gao Fu Shuai” in the industrial robot manufacturing industry. They are rich in capital, have a long history of research and development, and have advanced factories throughout Europe and America. ABB (Asea Brown Boveri) is among them. One, in 1994, ABB robot business officially entered China.

Although ABB has moved the development and manufacturing of robots to Shanghai in recent years, making it the main base for most of ABB's robot production, like other industrial robots of international brands, ABB robots have been mainly used in those fields of operation in China. Cutting-edge, highly automated foreign-invested factories, such as automotive manufacturing, or special industries such as tobacco.

However, the wave of automation in Chinese factories in the past two years has allowed the potential of industrial robots to expand rapidly – ​​like the ABB demonstration area at the China Industrial Expo in Shanghai. Last year, ABB orange robots mainly demonstrated their application in automobile manufacturing, but this year they left a blockbuster Space is the area where picking, boxing, palletizing, etc. have relied on low-cost labor, with forklifts and Chinese workers as the main players.

The robot "down" has set off a wave of automation in China's factories

These new industrial robot series have been painted white to show the difference from traditional orange ABB robots. “ABB has developed the fastest robots in the world. We have found these needs of Chinese customers and developed products in a targeted manner.” Li Gang, vice president of ABB (China) and head of robotics, said that the Chinese market broke out for ABB. Accelerated updates on the product line.

The factories have made their minds on the reduction of staff, and the new automation market has appeared one after another, so that many stations have begun to be replaced by robots (Foxconn is one of the famous promoters), which has created more low prices for the Chinese industrial robot market. To provide entrants of low-end products, the slogan of a domestic robot brand is simple and straightforward: "only carry."

"After some companies use robots first, their peers will inevitably have doubts, such as whether the technology is reliable, but the development of ABB robots in China itself proves something." Li Gang said.

Changes in various transformations and customer thinking have also fostered new markets for ABB. Last year, as traditional 3C manufacturing plants became more difficult to manage a new generation of workers, some pioneering plants began using ABB robotic arms for glue and assembly.

In the years when industrial robots continue to break out in China, traditional automation service providers, such as Siemens or Delta, have received more orders, and they will work with emerging automation companies to develop directions for factories. In Shunde, Lixund, which was awarded the “ABB Robot Application Competition Champion” by ABB, told reporters that “we would rather provide customers with more reliable products than low-priced robots that stop from time to time.”

From Shenyang to Guangzhou, from Nanjing to Chongqing, the boom of robot exhibitions and robotics industry parks has not diminished. The “instant” expansion of the application market has added a lot of rivals to ABB, which originally had the most industrial robots in China. However, Li Gang feels that the robotic project that has been launched is not necessarily aimed at the real needs of the factories, and ABB has accumulated a lot of experience in automation applications, and the number of previous cases is ahead of its peers.

Now, other international robot manufacturers have also smelled the gunpowder flavor of opportunity and competition. Fanuc, KUKA and Yaskawa in the "Four Big Family" of international robots all enter the same production field. In the past, they were mostly automated production systems that showed cutting-edge and advanced colors in China. Now, at the robot exhibition, they have shown the “simple” operation of taking magnified powder.

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